What: King Kong stationery from Pondicherry by Flints, call 09345209989, email  This e-mail address is being protected from spambots. You need JavaScript enabled to view it or view their Facebook page here, start at Rs 65 + shipping.

Why: Mumbai skyscrapers beware - King Kong is coming. Produced by design collective Flints in Pondicherry, a cool version of the ape monster now lives on all kinds of stationery – boxes, penholders and our favourite, door tags – and can be shipped to our fair city. They also customise - mail them your T-shirt, shoes, laptop (an airplane would be nice too, they say)  and they’ll print and paint it with cows, crazy elephants and anything else your heart desires.

When: You want to indulge in gorilla marketing.