What: Swimwear by Shrivan Narresh, Chamomile, Palladium, Phoenix Mills and 14th Road, Khar (W), start at Rs 6500.

Why: Finding a good bathing suit in Mumbai is pretty much impossible. Until now. Chamomile’s sunny new shipment of resort wear includes solid coloured, geometric bathing suits you should definitely invest in. We especially love the one-piece tube with sassy zipper.

When: You want a new kind of sunk cost.