What: Gift a clay animation video by Apwig, call 9594099637, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it , visit the website for details, Rs 9,000 for a video.

Why: Meet the new pottery bards, who will use your friends’ photographs as references, moulding their lives into mini clay animation videos. Apwig is run by two young graduates of film and art, who’ll help you conceptualise the idea and then deliver the film in two weeks, in a pretty DVD box that’s poised for gifting. Don’t expect Aardman Animation quality, but the execution is still cute. Also, ignore the tacky scrapbook-like videos that string together photos and sentimental songs, and focus solely on the claymation.

When: You need your action re-clayed.