A Model Citizen
Monday, 13 June 2011 01:18


Have you met Mashoom Singha? Of course you have. Her angular face and never-ending legs appear regularly in fashion magazines, swimsuit calendars, ad campaigns and ramp shows for top Indian designers like Ritu Kumar, Rohit Bal and Wendell Rodricks.

But meet the model in person and you’ll discover a lot more. She’s a qualified engineer, runs a wine tasting club called We Know Vino and loves The Tasting Room. Read on about Mashoom’s Mumbai.

What’s your favourite shopping ritual in Mumbai?
There are a bunch of standalone stores in Mumbai where you get great finds that won’t burn a hole in your pocket. I usually hit boutiques like Izzo and Taxxi & Vitamin K in Bandra for my monthly shopping fix. If I’m in the mood to hunt, export surplus stores like Cotton On also yield some great finds.

What’s the one thing you’ve wanted to steal off a ramp and take home with you from a fashion week?

Exquisite half sarees and beaded jackets by designer Anamika Khanna.


What’s the most challenging ramp you’ve had to walk?

From fashion shows with escalators to glass lifts, I've done them all. But the most challenging ramp I’ve had to work with was one built on a swimming pool. It was hard to maintain my posture with all the water around, and the stilettos weren’t helping. But eventually I made it across and it was a great experience!

Tell us about your favourite travel destination and the style souvenirs you bought back to Mumbai?

My favorite travel destination would have to be Spain. I covered the entire southern region and crossed the river into Portugal. But my coolest style souvenirs are all from the Miami design district. Here, there are a bunch of wholesale stores that sell great designer wear at discounted prices. I bought some amazing dresses from Adrianna.

You also run a wine club called We Know Vino with your sister. What’s your favourite place to drink wine in Mumbai?

The Tasting Room, Lower Parel. Not only do they have a great vino collection, but they also offer wine flights (tastings of multiple wines) to those who are experimenting or want to increase their understanding of a specific region.

A larger version of this bpb story appeared on New York website www.l-atitude.com.



 

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