What: ithinkfitness, new gym on the top floor of Title Waves bookstore building, opposite Durello Convent School, Bandra (W), call 9870223000/9870112000, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

Why: Advance booking: It was only a matter of time before Pali Village Café co-owner Suren Joshi, with his cool monster trucks, started a venture more tilted towards testosterone. Enter ithinkfitness, an upcoming gym that he's setup with partner Mishali Sanghani, where membership is now open. Spread across 12,000 square feet, the gym’s buddies will include fancy machines, valet parking, aroma showers, a health food café and an adjoining open space where members can play basketball, football or volleyball.

When: Gym-y Boy slated to open by mid-September.